Motorcycle Advertising, Banner Ads Purchase Space Here - best motorcycle ad value

Marketing / Advertising on SoCalBikeNite.com: A flood of new traffic to your website! Advertising with SoCalBikeNite.com brings many unique benefits to you and your business. Placing your products and or services on this site is a low-cost means to distribution of your company goods, information and media to local, regional and even a global audience. The interactive nature of Internet banner marketing provides you instant response to your efforts. While the value of print media such as newspapers and magazines continue to decline in marketing performance, the Internet has already established itself with increased daily building of clients utilizing a much broader scope. In fact, a recent survey reported 91 percent of consumers rely on the Web (Internet) to get current news or information.

On the Internet since 2004, SoCalBikeNite now draws a large volume of daily traffic not only from Southern California, but across the United States. Banner advertising on SoCalBikeNite is just $16.25 a week! Get effective Internet marketing that works, using a simple eye-catching banner that will not only bring results, but also save you hundreds of dollars in expensive print advertising and production, that yields little or nothing. Improve your sales, drive more traffic to your website and increase marketing with an online presence on SoCalBikeNite.com. Contact us at your earliest convenience. Along with company checks we also accept VISA, MasterCard or PayPal for payments.

Email: info@socalbikenite.com Phone: (951) 697-1686

Benefits to banner advertising on SoCalBikeNite.com:

Reach your target market quickly

Maximum exposure for minimal cost

Your display ads are viewed around the World both day and night, seven days a week

Excellent and quick growth for your business sales

Best value for your advertising dollar, compare our prices and you'll agree

Internet Banner Versus Search Engine advertising (SoCalBikeNite uses banners!)

Online advertising breaks roughly into two camps. The fastest-growing side has been search-engine advertising, led by Google and Yahoo. This industry has zoomed from zero to an estimated $5 billion in six years. The process starts as advertisers bid for keywords, whether "Viagra" or "Miami hotels." When a Web surfer enters those words, their ads show up alongside the search results. And they pay an agreed price to the search engine every time the ad is clicked. When it works, search provides such rich data that advertisers can calculate minute-by-minute the return on investment for each keyword. It's an unprecedented level of accountability—provided the clicks are real. Last year search-related advertising was on pace to grow 27%, as was the competing camp, display ads.

But advertising executives predict that the display banners and videos that appear on Web pages will outpace search this year. "Most of the big money advertisers—cars, movies, packaged goods—are putting more of their budgets into display," says Jeff Lanctot, general manager at agency Avenue A/Razorfish, the world's largest buyer of Internet ads. "We think growth in search will fall back in '06." Google's chief financial officer, George Reyes, hinted much the same when he indicated on February 28, that Google's per-customer growth in search advertising had topped out, triggering an investor stampede.

The ideal is not only to reach viewers but also to get them to spend time with the ad—and signal to advertisers what interests them. Clicks achieve that, but many surfers are wary of detours and fearful that unknown sites might infect their computers with spyware. This has led advertisers to their latest wrinkle: measuring the movements of the mouse. New interactive banner ads spring to life when the Web surfer crosses them with the cursor. No click necessary. Some of them balloon into mini Web pages as you browse. Others sprout arms and legs pitching cars or recipes. The advertisers don't always know who the Web surfers are, but they often know which Web page they have come from. They can track which parts of the banner appear to interest visitors and how long they spend there. This contributes to an avalanche of data. "We have so much data that agencies are hiring teams of analytic people, PhDs in statistics, to make sense of it all," says Greg Rogers, director of strategy and insights at MEC Interaction, a New York media agency.

Kraft Foods builds entire campaigns around interactive banners. Before holidays, it serves them up on the major portals like MSN.com and Yahoo's main page. Web surfers whose cursors pass over these banners are served recipes featuring Kraft products. This feature enables Kraft to gauge the popularity of each food. Advertisers and agencies now monitor the performance of their online ads with so-called computer dashboards, which allow them to track their portfolios of ads. Like social scientists, they test ads against "placebos," usually a give-away ad for a charity such as the Red Cross. If one ad fares better than another against the placebo, they make adjustments on the fly.

Internet Advertising Trends

SUPERPAGES.com—There is no question that the growth of Internet advertising is outpacing offline advertising (such as newspapers and magazines). As more and more companies realize the real value in advertising their goods and services online, they are diverting funds from other forms of offline advertising to compensate. Consequently, the market share of Internet advertising is continually growing while the market share of offline advertising mediums stagnates or declines. At the current rate of growth, Internet advertising will overtake radio advertising in spending and market share in just a few years. While outdoor advertising is also experiencing growth, it is not growing as rapidly as Internet advertising, and Internet advertising has already overtaken it.

The dominant forms of offline advertising, television, newspapers and magazines, still hold the lion share of the market, but their market share is expected to decrease slowly over the next few years. Some estimations predict Internet advertising will hold as much as 10% of the global advertising market share by 2009. There are several different types of Internet advertising that are contributing to the overall growth of this ad medium. Search advertising, display advertising and classified advertising are the three most popular forms of Internet advertising. Of them, search advertising has the majority of

the market share with display coming in second. However, as more and more classified ads move from print media online, that market share will likely grow. Likewise, as more innovations are developed in the display category, search advertising might lose some of its market share in the coming years. The growth in Internet advertising is due to two different factors, more advertisers moving promotions online and the growing penetration of the Internet itself. Because the Internet is still a relatively new medium when compared to other long established advertising mediums like newspapers and television, advertisers have not yet realized the full potential for gain. Even in developed markets, ad budgets don’t even come close to matching consumption rates. This shows how much room for growth Internet advertising really has. While there is no way to guarantee these predictions, the current trends bear them out. Market share for Internet advertising will surely continue to grow rapidly over the coming years.

"When it seems impossible, when it seems like nothing is going to work, you're usually just a few millimeters away from making it happen"

- Anthony Robbins

Build and own your own bike / motorcycle website with SoCalStreetBikes.com or SportBikeNite.com. These two, hot domain names are For Sale! Email us for more information: info@SoCalBikeNite.com

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